Feb 13 • 25M

Why AI chatbots might be good for SEO

The Contrarian Marketing Podcast, special episode

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Appears in this episode

Kevin Indig
Eli Schwartz
Once a week, Eli and Kevin share contrarian marketing opinions about the topic du jour to give you ideas you might not be thinking about.
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After Bing and Microsoft both announced new AI chatbots in Search, Marketers are worried that search engines won’t send traffic to websites anymore. However, what if sites receive less but more qualified traffic?

Tune in to learn how we think about AI chatbots in Search, what search arbitrage is and whether users really change their habits.

Thanks for tuning in,

Eli & Kevin